“AI is too complicated; that’s stuff for the big tech giants.”
“We don’t even have a single coder in our company, how could we possibly use AI?”
“Doesn’t training an AI cost hundreds of thousands of dollars?”
When we chat with passionate small and medium business owners, we hear this kind of thing all the time. AI, this “high-tech” wizardry you see in the news, seems to be tangled up with words like “expensive,” “complex,” and “massive tech hurdles.”
Today, we’re here to bust that myth for good.
Here’s the truth: in 2025, training an AI employee that understands your business is now as simple as learning to edit a video on your phone. You don’t need a tech team. You don’t need a single line of code. All you need is your own expert knowledge of your business, and a focused afternoon.
Forget the Code. Think of it as “New Employee Onboarding.”
First, let’s just forget all the scary jargon like “models,” “algorithms,” and “training.”
Instead, imagine you’re hiring a new employee for your company. Let’s call them “Digi.” They’re incredibly smart but know absolutely nothing about your business. Your job is to run their induction training.
Our platform is simply the “training room” you’ve set up for Digi. The entire process takes just three simple steps:
Step 1: Tell Digi What Their Job Is
When you hire someone new, the first thing you say is, “Welcome aboard! You’re a sales consultant, and your main job is to chat with customers and sell our products.”
On our platform, you do exactly that. You just choose from a few clear “role cards” that best fit your needs. For example, you give the [Gold-Star Sales Consultant] card a quick click. And that’s it, step one is done! Digi now knows who they are and what they’re meant to do.
Step 2: Give Digi the “Training Manuals”
Next, you’d hand a stack of documents to your new starter: “Here’s our product catalogue, here’s a list of common customer questions with the standard answers, and here are some chat logs from our best salesperson. Have a good read.”
On our platform, it’s exactly the same. You just drag and drop the business files you already have on your computer—whether it’s a PDF brochure, a Word doc with FAQs, or an Excel price list. Even a few screenshots of great customer chats will do.
Every file you upload, Digi will “read” and “digest” in seconds. Once you’re done uploading, step two is complete! Digi is now a budding expert on your business.
Step 3: Do a Quick “Role-Play” with Digi
Before a new hire starts talking to real customers, you’d always do a bit of role-playing to get them ready.
On our platform, this part is just as easy and even a bit of fun. You can jump into a chat window and talk to Digi just like a real customer would—you can even try to stump them.
“What’s your most expensive product?”
“What if I’m not happy with the results?”
“How are you guys better than your competitor, Company B?”
And if you’re not happy with one of Digi’s answers, you can correct it on the spot, just like you would with a trainee: “Nah, don’t say it like that, try this instead…” Your “better answer” is instantly learned and remembered for next time.
A Real Story, Happening Right Now
Sounds pretty simple, right? Let’s look at what “John down the road” did.
John runs a fantastic online store for boutique coffee beans out of Wellington. He has no tech team; even his website is built on a simple template tool. His biggest headache was that customers from the US and UK, with the time difference, would always be asking questions while he was asleep—”Is this a light or dark roast?”, “Do you ship to Canada?”—and he was losing sales.
Last week, John spent one afternoon on our platform training his first AI Digital Employee, “BaristaBot.” He only uploaded three things: his coffee bean list, a FAQ sheet, and a few of his best customer chat logs.
Now, “BaristaBot” is “on shift” 24/7 on his website, welcoming coffee lovers from all over the world with classic Kiwi hospitality. Last week alone, “BaristaBot” independently handled 17 orders overnight. As John put it, “It feels like I’ve got a gun business partner who never sleeps.”
The magic of AI isn’t how complex it is, but how simple it’s becoming.
It’s no longer just for the big corporates. It’s becoming a basic utility that every business can tap into, like power or water. You have everything you need to give your business a powerful AI engine.
So, forget the tech anxiety. All you need is the knowledge you already have, the expertise you’ve built up about your own business.
Ready to personally train the AI employee that gets you and your business?
